For more than a dozen years, LaForce has helped position Target as a leader in fashion and lifestyle. Our groundbreaking efforts have ranged from such never-seen-before stunts as a vertical fashion show, where acrobats models used the side of buildings in Rockefeller Center as a “runway,” to a recent collaboration with Marimekko, the Finnish design company, when Target commandeered The High Line Park in New York’s West Chelsea, and embellished it with Marimekko’s most iconic prints appearing in sculptural shapes several stories tall.

For nearly two decades, LaForce has partnered with Banana Republic on a multitude of integrated media programs and initiatives. Striving to always exceed past accomplishments, the agency has overseen marketing campaigns for a line of clothing inspired by the television series “Mad Men;” a first-ever runway show at 35,000 feet, coordinated with Virgin Atlantic Airways; and a Yoga class for hundreds at Grand Central Station to promote a “stretch” collection.

LaForce executes a range of programs, from celebrity-driven gatherings and global research initiatives, to making sure the world knows about content generated by famous LinkedIn influencers such as Lena Dunham, Chelsea Handler, Bill Gates, and President Barack Obama.

Taking the concept of experiential retail to an entirely new level, Pirch allows customers to “test drive” a wide variety of kitchen and bath items in its lavishly-designed stores. Hired to inaugurate the company’s newest, 32,000 square foot flagship in New York’s Soho neighborhood, LaForce created a buzz-worthy campaign with celebrities such as Iris Apfel, Nate Berkus and Geoffrey Zakarian, which made Pirch the taste of the town!

In over 18 years of representing Perry Ellis, LaForce has managed design collaborations, celebrity ad campaigns, media partnerships, and fashion shows. Most recently, LaForce has broadcast the “Very Perry” brand mantra to make the brand’s casual chic a staple for hip young dudes nationwide.

LaForce was asked to turn up the volume on an annual Design Competition sponsored by Supima, which is often called the “cashmere of cotton.” After announcing winning fashion students from across the United States with much local fanfare, they were brought to New York’s Fashion Week, and then finally on to Paris, for an exhibition at the American Embassy near the Place de la Concorde. The result? Supima enjoyed a blitz of national and international press coverage.

LaForce implements a wide range of creative initiatives for 3M, a global leader in consumer packaged goods such as Post-it Notes and Nexcare Bandages. Of late, we’re involved in fueling a “war” between employees at technology start-ups and ad agencies, who are battling to create the most elaborate murals from Post-it Notes on exterior windows of offices in downtown Manhattan. With LaForce’s encouragement, this good-natured rivalry has gone viral, and gained immense exposure for 3M.

Hubble launched in November 2016 as the country’s first direct-to-consumer contact lens brand, dedicated to making it affordable and convenient to wear high-quality contact lenses every day. By cutting out intermediaries, Hubble lenses cost less than half the price of competitors and the online subscription makes Hubble’s high-quality, FDA approved contact lenses hassle-free.

LaForce helped Rebecca Minkoff with her first-ever outdoor seated runway show in front of her New York flagship store on an historic, cobblestone street in Soho.  LaForce focused on securing designer interviews, key media and influencer attendance, as well as photographer and crew coordination.

Until Skagen Denmark, men and women alike had trouble finding a watch that is thin, light, minimalist in style, and looks more expensive than it is. LaForce is embarking on a communications campaign to highlight how this American brand is inspired by Danish design: meaning, a watch that is streamlined, and sleek, but is also warm and full of character. It’s about time!

Perched 30 stories above Midtown, The Skylark, is a sophisticated year-round rooftop lounge which connecting leaders from the worlds of fashion, technology and business. LaForce manages Tuesdays at The Skylark, a discussion series bringing together influencers from fashion and tech for networking and learning.

Whether you are a home chef, gardener, scrapbooker, performance artist, or costume designer, you’ll soon discover Fiskars scissors and outdoor and garden tool collections are a cut above! LaForce is executing a multi-faceted media campaign to raise awareness of Fiskars’ illustrious history (the company was established in Finland in 1649) and make it relevant to today’s DIY consumer.

To amplify the nutritional benefits, delicious nature and versatility of its flagship product, Broccoli Rabe, Andy Boy, the brand behind the bright pink label on your favorite, high-quality fruits and vegetables, teamed up with LaForce to execute a truly unique publicity program. Through robust media relations and partnerships with celebrity nutritionist Keri Glassman and clean-eating chef Candice Kumai, LaForce is driving awareness around this delicious and nutritious superfood and making Broccoli Rabe relevant to millennials.

If you’re like us, one of the most challenging parts of the day is getting a fresh, healthy meal on the dinner table. Meet Gobble, the dinner solution we’ve all been looking for. Gobble is the only company that delivers fresh, quick, one-pan dinners that anyone can cook in less than 15 minutes. Leveraging CEO Ooshma Garg, LaForce is working to amplify Gobble’s unique story and national expansion.

Established in 2013, the androgynous fashion label N-p-Elliott is principled streetwear with an Avantgarde edge. Think of the collection as “survivalist chic,” these clothes allow gender-fluid consumers a way to dress for the apocalypse. LaForce is working to raise the visibility of Nicholas Elliott, the savvy Scotsman behind the brand, who says he draws inspiration from the sciences, shamanism and society.

This family-owned personal care brand is based on recipes created by the founder’s grandmother. The brand is known for breaking down the divisive constructs of traditional beauty standards. In less than two years, LaForce has helped SheaMoisture earn more than 20 beauty awards, including “Best of Beauty” from Allure, “Best In Black Beauty” from Essence, Glamour’s “Beauty Awards,” and Teen Vogue’s “Beauty Game Changers.”

Every two seconds, someone in the U.S. needs blood. Helping to raise awareness through the annual Nexcare Give campaign, LaForce creatively engages the American Red Cross and America’s Blood Centers. Partnerships with celebrities like supermodel Niki Taylor also helps spread the word and save lives.

For more than a dozen years, LaForce has impressed upon the health-conscious, organic and toxin-free consumer that Kiss My Face is the hair and skin care for them. Most recently, we’ve focused on the Kiss My Face collection of sun care products, which allow the whole family — Mom, Dad, Kids — to safely enjoy their time at the beach.

Founded with the mission to be the university For the Common Good, GCU opened its New York campus and the Fair Fashion Center to help address the fashion industry’s alarming social and environmental impact. LaForce came on board to introduce the fashion world to the organization, thereby saving the world “one pair of blue jeans at a time.”

The newly relocated NoMad restaurant, from the team at Quality Branded, completely transforms with the changing of each new season. Transitioning everything from the menus to the stunning interior décor, the space is regarded as an iconic New York experience.

LaForce worked with hot Australian beauty brand ModelCo to launch it’s first product collaboration — a partnership with model Hailey Baldwin. The ModelCo team said they’d never seen such a “massive volume of press.”