Shannan Costello

Vice President

Shannan Costello

Vice President

Shannan is a forward-thinking communications strategist with deep experience in the fashion and retail industry. Since joining LaForce in 2015, Shannan has helped both emerging brands and mainstay global retailers by crafting compelling narratives, brokering high-impact partnerships, providing counsel to C-suite executives.

She takes pride in the long-standing relationships she’s built with clients across a roster of iconic brands including Target, Kate Spade, J.Crew, and Madewell, among others. Shannan thrives in the hustle of New York Fashion Week and relishes the excitement of seeing a dream press placement or social post.

Originally from Upstate New York, Shannan is now a Brooklynite and she takes advantage of New York’s vital cultural scene. She can be spotted at the ballet, or the latest Broadway show, or wandering museums or galleries. When venturing out of the Empire State, Shannan explores far-flung travel destinations, like Morocco, Dubai, Cuba, and Japan.

Team